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The Victory Garden of tomorrow
Linked by Michael Levenston
The Victory Garden of Tomorrow is an original self-commissioned poster campaign designed to channel the bold energy of historical poster propaganda while building on the idea that there is power in small places. It is committed to civic innovation and social progress– better food, better gardens, better cities. It is artful advocacy for the modern homefront.
The campaign’s distinct style and wit draws from my fascination with World War II-era propaganda posters. Looking at them now, I feel they say so much about America’s core identity. I’ve combined these styles with the NYC World’s Fair of 1939 and its “World of Tomorrow” theme which had its own set of compelling advertising posters.
The Victory Garden of Tomorrow is a project of J. Wirtheim and his tiny,
eco-friendly Communication Design studio in Portland, Oregon.