A comprehensive communication strategy (CCS) – (Google / Eurasia Review)

Read at : Google Alerts – desertification

http://www.eurasiareview.com/15082013-another-step-towards-halting-desertification-analysis/

Another Step Towards Halting Desertification – Analysis

By

By Ramesh Jaura

When representatives of 194 States and the European Union, which are parties to one of the landmark global conventions, meet in the Namibian capital Windhoek from September 16 to 27, they will focus on intensifying efforts for ushering in a world free of poverty generating DLLD – desertification, land degradation and drought.

The significance of this herculean task lies in the fact that unlike flood disasters and tsunamis, whose catastrophic impact is easily brought into drawing rooms around the world, land degradation befalls soil like creeping cancer and its appalling dimensions often elude the eye of a camera.

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Anyone anywhere can set up a small kitchen garden with pallets, buckets, pots or other containers, filled with a mixture of local dirt and manure or compost.  That's a nice strategy to combat hunger and poverty ( Photo WVC)

Anyone anywhere can set up a small kitchen garden with pallets, buckets, pots or other containers, filled with a mixture of local dirt and manure or compost. That’s a nice strategy to combat hunger and poverty ( Photo WVC)

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About Willem Van Cotthem

Honorary Professor of Botany, University of Ghent (Belgium). Scientific Consultant for Desertification and Sustainable Development.
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